Sunday, 12 June 2016

Legal Name Billboards: What Do They Mean?

I'm pretty sure you've seen this in several areas and villages all over London and probably in almost every region of the United Kingdom.



The billboard reads "LEGAL NAME FRAUD. THE TRUTH. IT'S ILLEGAL TO USE A LEGAL NAME."

The advertisement is seemingly ridiculous. I first thought it was all about illegally using a legal name of someone who just passed. But it is indeed puzzling to know what it meant when it said that.

On its website, LegalNameFraud.com, you could see when your birth was registered. However, it said the name is different from the person as it will always be distinct.

Sounds creepy and disturbing at the same time.

I investigated the matter and landed on this BBC article written by Jon Kelly. He found out it was written by a certain "Kate of Gaia" who may have transcended from Freemen-on-the-Land, a movement that expired long ago. The movement said it was not bound by law if they didn't choose to be.

When he emailed this Kate of Gaia, it never responded about who funded the billboards. Instead, it just said Google 'legal name fraud' and read the essays like others did. She also said she was a real journalist compared to a BBC pair-rot.

Seven complaints about the posters have come up from the Advertising Standards Authority (ASA).


"Some questioned whether it would lead law-abiding people into thinking they've committed fraud or a crime by having a name," a spokesman said.

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